Event Tech Takeover
Proximity marketing was set to the be the next big event trend for 2015 and the Grammy Awards kicked things off nicely this month with their ‘contactless’ RFDI badges...
Many tech tools have improved the quality of our personal and working lives. From helping us save money with apps integrated with our home electricity or improving safety with mobile accessible security systems to technology and apps that help organise our workloads or connect with colleagues around the globe. The event industry is no exception to the tech takeover. Technology that improves or assists in keeping the industry innovative have made huge gains in recent years.
Event tech for large events and exhibitions in particular has been utilized to improve the attendee experience, and the newer tech has provided the added ‘wow’ factor at events. Specifically event tech that harnesses Near Field Communication or Radio-Frequency Identification (NFC or RFID). Here’s a few of our favourite applications;
Proximity marketing was set to the be the next big event trend for 2015 and the Grammy Awards kicked things off nicely this month with their ‘contactless’ RFDI badges.
Image via Event Industry News
Loopd, who we’ve mentioned before on our LinkedIn page, is a wearable piece of tech that event attendees receive on arrival. Attendees can log into the Loopd app to view their interactions and even receive digital materials from exhibitors that they have visited. By tapping the device with another, attendees can share contact information or if the proximity of the badges are beside each other for a predetermined amount of time, this information is shared automatically. Acting almost like a new-age business card!
iBeacons placed around an event space provide attendees with an enhanced event experience and event planners with a new level of data that can be utilised to improve future events. iBeacons can be used to wake up an attendees phone when in a set range with content, such as offers, marketing materials, videos or surveys. The content shown to each attendee can also be tailored based on their job title or preferences and be used to help guide their experience of the event. Although many of the uses cases reported have been retail based, it’s easy to see the potential for the events industry.
What event tech are you keeping a close eye on or even thinking about using at your events this year? We’re always on the look out for fellow event tech innovators, so share your shining stars or experiences in the comments below or tweet us!
Image Credit:
©Jonathan Nalder via Flickr
Christmas Gifts for Event Planners
What do you get an event planner for Christmas? We've got a last minute gift idea that will keep on giving throughout January...
So the big day is just 2 days away and we've been wondering, just what do you get an event planner for Christmas? After coming up with a list of thoughtful, but likely overdone gift ideas, we thought about something that will help provide true value for an event planner, no matter what kind of event you're planning or type of event planner you are.
Throughout January we're giving all Mitingu users 50% off registrations. Just enter the code 50in15 for the promotion to apply. If you don't yet have an account, create one for free in a matter of seconds and you'll be on your way to supercharged event registrations!
If you're new to Mitingu, these are the reasons that our users chose our event registration platform for better event outcomes (take a peek at a few of the brands using Mitingu on our homepage);
•Our well thought out and designed User Interface makes it simple and intuitive for every user
•The attendee gets a great event experience from the very first communicaiton
•Tagging gives you the control to build attendee profiles and communicate based on their needs and preferences
•Dynamic emails give you the power to deliver one to one personalisation
•Intelligent forms ensure your attendees are asked the right questions at the right time
•The freedom and control to design and brand emails and registration pages to suit your business or event
•Registration take up using Mitingu is faster and better
We want to say thank you to all of you who have used Mitingu through Beta and beyond. We can't wait to share new updates with you in the New Year and see how your 2015 events perform. Don't forget to use the promotion 50in15 to receive 50% off registrations throughout January 2015.
Merry Christmas and Happy Holidays Everyone!
From all of the team here at Mitingu
What kind of event planner, coordinator or manager are you?
We’ll be honest. This is a loaded question because no matter how you answer we can shamelessly plug Mitingu as the answer! What we’re trying to boldly say is...
We’ll be honest. This is a loaded question because no matter how you answer we can shamelessly plug Mitingu as the answer! What we’re trying to boldly say is that Mitingu can be used for any type of event from a conference to a gig at a local pub, a by-donation charity gala to a training workshop, or even a cooking class or family BBQ.
At the heart of all of these events are people. These events need people to attend in order to be a success and that’s just what Mitingu focuses on - driving event registrations to maximize your event success. We’ve also kept it really simple so that you can have your event up and running in minutes and start accepting RSVPs or registrations right away. And it’s definitely worth mentioning that our pricing structure is one of the most flexible and competitive on the market.
The next time you’re planning any of the following remember to look us up;
Conferences
Networking Events
Music & Festivals
Community Events
Parties
Classes & Workshops
Charity Events
Sports Events
Although we don’t like to use our blog to talk about ourselves too much, we thought it was really important to illustrate that any event can be organized with Mitingu. We dare you to find an event that can’t!